Consistent content that builds trust and turns views into enquiries. Most customers will check your Facebook or Instagram before they message. I create structured content that shows what you do, proves your work, and makes it easy for people to contact you.
Built for Trades and Service Businesses
People do not follow or message after one post. They scroll your last few weeks of content, look for proof, and check if you feel local and legitimate. Consistent content makes that decision easier.
Builders
Electricians
Plumbers
Roofers
Landscapers
Joiners
Driveways and Groundworks
Painters and Decorators
Clinics
Gyms
Local Hospitality
Restaurants
Common Issues We Fix
Inconsistent posting, so you never build momentum
Content has no clear message or hook, so people scroll past
Profiles look inactive and don't build trust for new customers
Photos and videos aren't formatted for Reels and TikTok
No clear call to action, so views don't turn into enquiries
How Customers Actually Choose
People rarely follow or message the first business they see. They check a few profiles, scroll recent posts, and look for proof that the business is active and legitimate.
They look for clear services, strong recent work, and content that feels local and real. If it is easy to message or call, you are far more likely to get the enquiry.
If your page looks quiet, unclear, or full of stock style posts, most people move on without contacting you.
What Social Media Does for You
Good social content builds trust before the first message. It keeps your business visible and gives people proof you are active.
Trust before the first message
Good social content builds trust before the first message. It keeps your business visible and gives people proof you are active.
More enquiries from warm audiences
Followers have already seen your work and know your name. They are far more likely to get in touch.
Proof of work you can reuse
Every post, Reel and story becomes evidence of your standard and builds your portfolio in public.
Consistency that compounds
A regular presence builds familiarity over time and keeps you front of mind when someone needs your service.
What Happens Without It
If your pages look inactive or unclear, you lose trust fast. People still search, they just contact someone else.
Your profile looks inactive
An empty or outdated page signals neglect. Potential customers notice and often move on.
You rely on luck and referrals only
Without content, growth depends entirely on who happens to mention you.
Competitors look busier than you
If others are posting regularly and you are not, the comparison is immediate.
Views don't turn into enquiries
Without clear content and calls to action, people who find your page have no reason to contact you.
What Social Media Does for You
Good social content builds trust before the first message. It keeps your business visible and gives people proof you are active.
What Happens Without It
If your pages look inactive or unclear, you lose trust fast. People still search, they just contact someone else.
Trust before the first message
Good social content builds trust before the first message. It keeps your business visible and gives people proof you are active.
Your profile looks inactive
An empty or outdated page signals neglect. Potential customers notice and often move on.
More enquiries from warm audiences
Followers have already seen your work and know your name. They are far more likely to get in touch.
You rely on luck and referrals only
Without content, growth depends entirely on who happens to mention you.
Proof of work you can reuse
Every post, Reel and story becomes evidence of your standard and builds your portfolio in public.
Competitors look busier than you
If others are posting regularly and you are not, the comparison is immediate.
Consistency that compounds
A regular presence builds familiarity over time and keeps you front of mind when someone needs your service.
Views don't turn into enquiries
Without clear content and calls to action, people who find your page have no reason to contact you.
Most people decide who to contact before they ever reach out. Your social media is often the first and last thing they check.
Built to Turn Views Into Enquiries
Social media works when every post has a purpose. I create content structured around your actual work, your area and what makes customers choose you over a competitor.
Captions are written to answer real questions, not fill space. Reels and short videos are formatted for maximum reach on Facebook and Instagram.
Social media performs best when it drives people somewhere. Pair it with a well-built website or local SEO to cover both discovery channels. Add in drone photography and your content stands out immediately with visuals competitors cannot match.
Built with:
How It Works
A simple monthly process that keeps your content consistent without taking up your time.
Plan
We review your current profiles, content gaps and competitors to build a clear plan for what to post and when.
- Profile and content audit
- Competitor review
- Monthly content calendar
We review your current profiles, content gaps and competitors to build a clear plan for what to post and when.
- Profile and content audit
- Competitor review
- Monthly content calendar
I write captions, design posts and edit Reels based on your photos, videos and project updates. You see everything before it goes live.
- Post and caption creation
- Reel and short video editing
- Your approval before anything is published
Content is scheduled at the right times and formatted correctly for each platform. Hashtags, tags and CTAs are applied throughout.
- Scheduled posting at optimal times
- Platform formatting and sizing
- CTAs on every post
Monthly reporting on reach, engagement and enquiries. We adjust the content plan based on what is performing.
- Monthly performance report
- Content adjustments based on data
- Clear priorities for the next month
Social Media Packages
Four options depending on what your business needs. All prices are clear from the start with no hidden costs.
Setup Only
£199
one time
Best for: Businesses wanting a head start without a monthly commitment
- Content profile audit
- Profile optimisation (bio, highlights, links)
- Content plan for first 30 days
- Platform and format guidance
Starter
£200
per month
Best for: Businesses posting consistently for the first time
- 8 posts per month (2 per week)
- Facebook and Instagram
- Caption writing
- Scheduling and approval workflow
- Monthly report
Growth
£300
per month
Best for: Active businesses wanting stronger content and more reach
- Everything in Starter
- 12 posts per month
- 2 Reels per month
- Story content
- Hashtag and engagement strategy
- Detailed monthly reporting
Pro
£450
per month
Best for: Businesses using social media as a primary marketing channel
- Everything in Growth
- Content day coordination
- 4+ Reels per month
- Repurposing for website and GBP
- Priority support
Setup Only
£199
one time
Best for: Businesses wanting a head start without a monthly commitment
- Content profile audit
- Profile optimisation (bio, highlights, links)
- Content plan for first 30 days
- Platform and format guidance
Starter
£200
per month
Best for: Businesses posting consistently for the first time
- 8 posts per month (2 per week)
- Facebook and Instagram
- Caption writing
- Scheduling and approval workflow
- Monthly report
Growth
£300
per month
Best for: Active businesses wanting stronger content and more reach
- Everything in Starter
- 12 posts per month
- 2 Reels per month
- Story content
- Hashtag and engagement strategy
- Detailed monthly reporting
Pro
£450
per month
Best for: Businesses using social media as a primary marketing channel
- Everything in Growth
- Content day coordination
- 4+ Reels per month
- Repurposing for website and GBP
- Priority support
Not sure which option fits? Get in touch and I will recommend the right starting point for your business.
What’s Included
Each element is focused on keeping your content consistent and converting viewers into enquiries.
Content Plan
A monthly plan built around your services, projects and local area so every post has a purpose.
Post Creation
Captions, images and graphics created and ready for your approval before scheduling.
Reels and Short Clips
Short videos and Reels formatted for Facebook and Instagram, using your footage or guided shoots.
Captions and Hashtags
Copy written to drive action, with light hashtag use focused on local and trade relevance.
Scheduling
Posts go live at the right time automatically. You do not need to remember to post.
Monthly Reporting
Clear summary of reach, engagement and what we will improve next month.
Content Plan
A monthly plan built around your services, projects and local area so every post has a purpose.
Post Creation
Captions, images and graphics created and ready for your approval before scheduling.
Reels and Short Clips
Short videos and Reels formatted for Facebook and Instagram, using your footage or guided shoots.
Captions and Hashtags
Copy written to drive action, with light hashtag use focused on local and trade relevance.
Scheduling
Posts go live at the right time automatically. You do not need to remember to post.
Monthly Reporting
Clear summary of reach, engagement and what we will improve next month.
Works Even Better When Combined
Social media on its own builds awareness. Paired with other services, it compounds. If you want a single plan that covers everything, ask for a combined package.
Social Media + Website
Your website and social media work together. Social posts drive traffic to your site, and a well-built site converts that traffic into enquiries.
Learn moreSocial Media + Local SEO
Social content builds awareness while local SEO gets you found on Google. Together they cover the two main ways local customers discover businesses.
Learn moreSocial Media + Drone
Aerial footage and professional stills give you standout content for Reels and posts. Your social media looks significantly better with strong visual assets.
Learn moreSocial Media + Website
Your website and social media work together. Social posts drive traffic to your site, and a well-built site converts that traffic into enquiries.
Learn moreSocial Media + Local SEO
Social content builds awareness while local SEO gets you found on Google. Together they cover the two main ways local customers discover businesses.
Learn moreSocial Media + Drone
Aerial footage and professional stills give you standout content for Reels and posts. Your social media looks significantly better with strong visual assets.
Learn moreWant Consistent Content That Gets You Messages?
Book a consultation and I will outline a content plan that fits your trade and area.
Frequently Asked Questions
Common questions from trades and local businesses across Glasgow, Uddingston and Central Scotland.
Two to four times per week is enough for most local businesses. Consistency matters more than volume. Showing up regularly with quality content builds trust faster than posting every day and burning out.
Yes. All packages cover Facebook and Instagram as standard. These are the platforms where most local customers discover and follow businesses in their area.
Reels and short videos get significantly more reach than standard posts on both Facebook and Instagram. They are not essential on the Starter plan but are included from the Growth package upwards.
Yes. Photos of your actual work always perform better than stock images. Send me what you have and I will use them. If you need more content, a content day or drone shoot can help.
Content day coordination is included in the Pro package. I can help plan and direct a half or full day shoot to build up a bank of images and video for several months of content.
Every post has a clear call to action whether that is to call, WhatsApp or visit your website. Consistent posting builds familiarity and trust so that when someone needs your service, your name is the one they think of.
Social content does not directly affect Google rankings but it supports your Google Business Profile activity and drives traffic to your website. Pairing social media with local SEO covers both discovery channels.
Yes. I am based in Uddingston and cover Glasgow, East Kilbride, Hamilton, Bothwell, Bellshill, Motherwell, Coatbridge, Cambuslang, Rutherglen and the wider Central Scotland area. Most of the work is managed remotely.
Still got a question?
Get in touch and I will talk you through what a social media plan would look like for your business and area.